{"id":5100,"date":"2021-05-20T16:02:44","date_gmt":"2021-05-20T16:02:44","guid":{"rendered":"https:\/\/marketmegood.com\/blog\/?p=5100"},"modified":"2021-12-28T13:12:29","modified_gmt":"2021-12-28T13:12:29","slug":"why-google-hates-affiliate-websites","status":"publish","type":"post","link":"https:\/\/marketmegood.com\/blog\/why-google-hates-affiliate-websites","title":{"rendered":"Why Google Hates Affiliate Sites and How to Grow Organically as an Affiliate Site"},"content":{"rendered":"
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There\u2019s a lot of misinformation online about Google\u2019s treatment of affiliate websites, and the most popular methods to grow organically can often seem contradictory to most people.<\/p>\n

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Because of this, we\u2019ll be looking at the way Google treats affiliate sites, where the idea that Google hates them comes from, and what you<\/em> can do to boost your affiliate site\u2019s growth without being penalized by Google\u2019s algorithm.<\/p>\n

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Does Google Hate Affiliate Sites?<\/h2>\n

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Now, to answer this question, we have to look at it from Google\u2019s perspective.

First, it\u2019s important to note that Google doesn\u2019t hate all<\/em> affiliate websites; however, they do have quite a bit against some kinds of affiliate links. This is because Google\u2019s number-one goal is customer value management<\/a> \u2014 providing searchers with the best search results that answer all of the queries they have.<\/p>\n

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So, here are some things that should be avoided when making an affiliate website so Google doesn\u2019t penalize you in their searches.<\/p>\n

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Having a Multi-Niche Site<\/h3>\n

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Now, simply having a site dedicated to multiple niches can make Google treat you more poorly. This is because Google prioritizes niche sites, so when the algorithm looks at your site, it takes it a while to get to what you\u2019re all about, and when it does it sees that a lot of your content isn\u2019t relevant to a particular search result.<\/p>\n

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In order to make having a multi-niche site worthwhile, you\u2019d need to amass a lot<\/em> of link authority to avoid the downsides.<\/p>\n

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This means that although it\u2019s possible to make a highly successful multi-niche website, it isn\u2019t very likely if you\u2019re just starting. However, if you really must make a multi-niche site, then I advise starting with one niche and branching out from there.<\/p>\n

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Not Paying Enough Attention to Keywords<\/h3>\n

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Generally, Google favors content that panders to a set of keywords<\/a>. This is so they have a much easier time indexing your content, and so the algorithm can better understand what your content is about. Google pays so much attention to this because indexing isn\u2019t free. It costs Google money, bandwidth, and more.<\/p>\n

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In fact, if your site is extremely bad at targeting keywords, it\u2019s possible for your content to not get indexed by Google at all. Although this is a little-known fact and happens quite rarely, it is possible, so pay attention!<\/p>\n

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Publishing Fluffed-Up Content<\/h3>\n

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Fluffed-up or thin content is a piece of content with a total value to the user is slim or nil. This ranges from entirely duplicated content to pieces of content that are all fluff, no meat, or simply don\u2019t have enough content on a single page to provide any useful information.<\/p>\n

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Usually, fluffed-up content starts getting published when an affiliate site starts making a decent number of sales and gets addicted to the feeling of numbers going up. This can often lead to them creating lesser-quality pages, pumping them chock-full of links, and bulking them up with fluff.<\/p>\n

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Google penalizes this because, again, it wants to show quality searches to the user, not show them fluffed-up pieces of content filled to the brim with links.<\/p>\n

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Offering a Bad UX<\/h3>\n

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The UX (user experience) of your site is the most important part of it. If your site\u2019s user experience is bad, then Google will penalize you heavily regardless of how well optimized the rest of it is.<\/p>\n

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You can check if you have a bad UX by looking at the following list and seeing how many apply to your site:<\/p>\n

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