{"id":1421,"date":"2018-03-12T08:36:34","date_gmt":"2018-03-12T08:36:34","guid":{"rendered":"https:\/\/marketmegood.com\/blog\/?p=1421"},"modified":"2020-06-16T01:16:25","modified_gmt":"2020-06-16T01:16:25","slug":"ico-marketing-strategy","status":"publish","type":"post","link":"https:\/\/marketmegood.com\/blog\/ico-marketing-strategy","title":{"rendered":"How to Promote ICO [The Ultimate Guide] +Free eBook"},"content":{"rendered":"

If you are ready to execute your million dollar idea and want to learn how to promote ICO. Then you need this Ultimate ICO marketing strategy!
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\nWhat stands between reaching your Hard Cap is a killer ICO strategy guide.<\/p>\n

And this post is exactly that.<\/p>\n

We will go through all the moving ICO marketing pieces in this article.<\/p>\n

It’s up to you how you execute this ICO marketing plan you will be able to reach your hard-cap in a heart beat.<\/p>\n

Here’s a proof that we know what we are talking about:
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We did this by using the exact same ICO marketing strategy that’s outlined in this article.<\/p>\n

So, without wasting your time – let’s dig in!<\/strong><\/p>\n

-> Get Ready to Sell Tokens <-<\/h2>\n

This post is a no BS step-by-step guide on how to market your ICO.<\/p>\n

So from the get-go, you will have to get your hands dirty.<\/p>\n

To start off here’s the list of things you need to have before you start your ICO marketing:<\/p>\n

1. Create a legal entity 
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It’s really important that you create a company before starting the token sale.<\/p>\n

Why?<\/strong><\/p>\n

It’s because if something goes wrong (and there are high chances it might) and if you don’t have a legal business you and all your assets will be liable to remedy the consequences.<\/p>\n

So, using someone who has an experience in this field would be a good idea.<\/p>\n

The good news is there are lawyers that specialize in ICOs. And here’s <\/a>the best guy in the business. <\/p>\n

But if you are on a budget, creating a company is actually really simple. Just Google: create a company in <your country>.
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\n<\/strong><\/strong><\/p>\n

2. Whitepaper<\/strong><\/h3>\n

This is really important when it comes to making an ICO.<\/p>\n

Every investor who would ever consider buying your Token will want to have a look at your white-paper.<\/p>\n

So, write a white paper explaining what you want to do:<\/p>\n

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  1. Info about the problem and solution<\/li>\n
  2. Include the token economics<\/li>\n
  3. Info about the ecosystem<\/li>\n
  4. How you plan to sell the token<\/li>\n
  5. Why people should buy it<\/li>\n
  6. And how you will make this business sustainable.<\/li>\n<\/ol>\n

    There are ton of good examples<\/strong> – one thing I would suggest is reviewing your top 3 competitor’s White Papers for inspiration.<\/p>\n

    3. Explainer video<\/strong><\/h3>\n

    Create max 1-2 minute video explaining the problem and your solution. <\/p>\n

    Finding a freelancer is your best bet if you are on a tight schedule. <\/p>\n

    4. Develop a website
    \n<\/strong><\/h3>\n

    If you don’t have the experience in coding this might be the hardest part.<\/p>\n

    But the good news is on UpWork.com <\/a>you can find good freelancers to help you with this.<\/p>\n

    Make a simple landing page, include –<\/p>\n

      \n
    1. explanation of the problem<\/li>\n
    2. your solution<\/li>\n
    3. the roadmap<\/li>\n
    4. add team section<\/li>\n
    5. advisor section<\/li>\n
    6. ideally also where you have been featured and\/or some customer reviews<\/li>\n<\/ol>\n

      5. Create social media accounts<\/strong><\/h3>\n

      This is a really important step but also a part where most will make a mistake.<\/p>\n

      Don’t create more social media accounts than your team can handle. <\/strong><\/p>\n

      <\/strong><\/strong>Stick with the basics – remember, less is more:<\/p>\n