• Home
  • Services
    • Blockchain Marketing
    • Inbound Marketing
  • Free SEO Tools
    • Free SEO Tools
    • Local Business Schema Generator
    • High DA Backlink Genrerator
  • Popular Articles
    • Inspirational Quotes
    • Amazon Tool Reviews
      • Jungle Scout Review
      • IO Scout Review
      • Helium 10 vs Jungle Scout
      • AmazeOwl vs Jungle Scout
      • Jungle Scout vs Viral Launch
    • Finance Articles
      • Payoneer vs TransferWise Review
      • Revolut Alternatives
      • Skrill Review
      • Celsius Review
      • Bitcoin Return Calculator
    • E-commerce Articles
      • Shopify Lite vs Shopify Basic Review
      • Commerce HQ vs Shopify Review
      • Clickfunnels vs Builderall Review
    • Useful Guides
      • How to Make $50 a Day
      • How to Make $100 a Week
  • About Us
  • Contact Us
BOOK A FREE CONSULTATION
  • Case Studies
  • Lists
  • Growth Strategies
  • Quotes
  • Agency
No Result
View All Result
  • Case Studies
  • Lists
  • Growth Strategies
  • Quotes
  • Agency
No Result
View All Result
No Result
View All Result

12 Inbound Marketing Tools for 2021 To Reach Your Revenue Goals

August 30, 2021
in Digital Marketing, Growth Strategies for Sales, Marketing and Business
Inbound Marketing Tools To Reach Your Goals

Inbound marketing requires marketers to perform a lot of tasks at the same time: generating leads, A/B testing, SEO, creating content, managing social media, and leading the marketing team. 

These tasks can be difficult to handle all at the same time. So, streamline your work with these top 12 inbound marketing tools will make things a lot easier.

Go through the list and we guarantee that you will find something useful.

 1. HUBSPOT | MARKETING AUTOMATION

Being the pioneer in Inbound Marketing, Hubspot’s marketing automation software is ideal for any flourishing business for increasing traffic, converting leads, and proving ROI.

Features of Hubspot’s Marketing Automation Software:

  • Integration of blogging, email marketing, marketing automation, social media monitoring & publishing, and analytics all in one place
  • Create landing pages that take minutes to build and launch and add a form, CTA, or live chat with ease for generating leads.
  • Content management system to assist you in optimizing your content.

The price of Hubspot’s marketing automation software starts from free to plans starting from $50 per month.

Pros of using Hubspot’s Marketing Automation Software:

  • An All-in-One tool: Considering the various aspects of Inbound Marketing, any marketer can get overwhelmed. By providing all features in one place, HubSpot helps marketers streamline their inbound marketing operations.
  • Educational resources: HubSpot’s blog provides information on a wide range of topics on digital marketing.
  • Easy-to-use: Above all, HubSpot’s Marketing Automation Software is a well-designed product and is comfortable for marketers even without prior knowledge of coding. 

Cons of using Hubspot’s Marketing Automation Software:

  • Additional fee for A/B testing for email marketing
  • The paid plans may be a bit expensive for small businesses

Hubspot marketing automation: https://www.hubspot.com/products/marketing/marketing-automation 

2. Hubspot | CRM

HubSpot’s CRM tool is a free tool that helps marketers align with the company’s sales team to track tasks, emails, deals, and contacts. It is suitable for any B2B and B2C business.

Features of Hubspot’s CRM software:

  • Dashboard to track customer interactions across various channels (email, social media, or phone calls) in a dashboard
  • Create and manage customized email templates and monitor results
  • Get in touch with prospects and leads through your own mail 

As mentioned earlier, the pricing of Hubspot’s CRM software is free. 

Pros of Hubspot’s CRM software:

  • Easy-to-use interface
  • Email integration features

Cons of Hubspot’s CRM software:

  • Addition of premium features adds up costs

Hubspot Crm link: https://www.hubspot.com/products/crm 

3. Trello

Trello is a tool mainly known for managing projects. It is a tool used by content marketers for scheduling content, tracking progress, keeping updates, and communicating with their team members.

Starting and managing a Trello account is easy. After creating an account, you create one or more “Board”s that will manage your entire workflow. In each board, you can create “Lists” that will categorize your workflow in phases. Finally, “Card”s are individual project records within “Lists.”

You can add in tools like Toggle in Trello to handle your workflow better. And the best part about Trello- it is completely free!

Trello: https://trello.com

4. ConvertKit

ConvertKit is a cloud-based marketing software that allows businesses to organize email marketing, online forms, landing pages, and customer engagement activities. It is a great tool for any content marketer.

Features of ConvertKit:

  • Sort customers based on segments and send targeted content using a dashboard
  • Create squeeze pages through the use of pop-up and slide-in forms
  • Design customized landing pages 
  • Integrate with Google Analytics, Crowdcast, Shopify, etc.

The price for ConvertKit’s software starts from $29.00 per month.

Convert kit link: https://convertkit.com/ 

5. SEMrush

SEMrush is a search engine optimization (SEO) tool that helps marketers optimize their webpages for ranking high in search results. It is helpful for marketers who want to improve their organic presence.

SEMrush provides features such as keyword research, domain analytics, search position monitoring, and crawling. It also offers a tool called SEO checker that helps marketers optimize their website for improved search rankings.

There is a free version of SEMrush. Pricing starts from $99.5 per month, per user.

Goto Semrush: https://www.semrush.com/

6. Optimizely

Optimizely is an A/B testing tool that is great for marketers even if they do not have any prior experience with coding. The insights derived from this tool can help you make decisions on your digital marketing campaigns.

Features of Optimizely:

  • Visual editor to conduct multipage, multi-variate, and A/B testing.
  • Insights providing information on clicks, visitor actions, and page views.
  • Integrate with Google Analytics, Clicktale, Adobe Audience Manager, etc.
  • Customize platform according to user’s needs

Pricing for Optimizely is available upon request.

Considering Optimizely is focused on A/B testing only. It still provides a rich variety of features within its domain. Its insights provide you results of multiple A/B tests on a single page.

Optimizely: https://www.optimizely.com/

7. Buffer

Buffer is a content and social media management tool. It is used by over 75,000 businesses ranging from startups to publishers.

Features of Buffer:

  • Drag-and-drop editor to schedule and arrange posts
  • Schedule posting of your content in advance with Optimal Scheduling Tool
  • Integrate with social media accounts such as Facebook. Twitter, Instagram, Pinterest, etc.
  • Browser extension and mobile app to work across devices
  • Analytics to track performance monthly and weekly

Buffer’s pricing starts from $15.00 per month. There is a free version as well.

Pros of using Buffer:

  • Easy-to-use, simple tool for social media scheduling
  • Provides advanced features such as RSS feed, browser extension, etc. to streamline the scheduling process

Cons of using Buffer:

  • As it focuses more on social scheduling, not a much robust social media management tool
  • Features like Advanced Analytics, Social Interaction, and Buffer Reply requires additional costs

Buffer:  https://buffer.com/

8. Drift

Drift is a sales automation tool that offers AI-based chatbots to automate the marketing funnel process. Its automation feature allows pre qualifying leads before being sent to the sales team for relationship building. 

Drift enables the automation process through the use of chat boxes and intelligent bots. It provides reports to enable decision making. You can integrate Drift with third-party platforms such as Salesforce, Marketo, HubSpot, Pardot, and Outreach.

Pricing is free for individual users, $50/month for a standard plan, and $500/month for an enterprise account.

Pros of Drift’s chatbots:

  • It provides a seamless process for customers as they do not need to fill out forms or make a phone call- only need to answer three questions.
  • Answers questions easily and consistently
  • Provides useful insights from conversation data

Cons of using Drift:

  • Dashboard too slow to load
  • Takes time to approve feature requests from users
  • Pricing is a bit confusing for comparison with other software

Goto Drift: https://www.drift.com/ 

 9. Slack

Slack is a team-communication and project management software. If you have trouble dealing with all your internal and external communications, then Slack is the right choice for you.

Features of Slack:

  • Public channels to communicate across members of your organization, private channels to communicate with a smaller team, and direct channels to communicate with colleagues.
  • Integrate feeds from social media channels into your conversations at Slack
  • Drag and drop documents, spreadsheets, images, and PDF files

Slack is priced at $6.67 per month per user.

Slack: https://slack.com/ 

10. Hotjar 

Hotjar is a comparatively new tool- having started in 2014 and having its first customer in 2015. But today, it has grown into a popular all-in-one analytics and feedback tool.

Features of Hotjar:

  • Show video recordings of each individual user
  • Provide heat maps of areas web sections users are interacting the most with
  • Choose participants to participate in A/B testing
  • Monitor activity along the different stages of the funnel

Hotjar’s plans start from $89 per month.

Pros of using Hotjar:

  • Helps complement Google Analytics:  Where Google Analytics will only show which pages of your company’s website have higher bounce rates, Hotjar will provide you with heatmaps and recordings to show why those pages have higher bounce rates
  • Valuable analytics tool: Collect and analyze quantitative clickstream data such as banner ad clicks by location

Cons of using Hotjar:

  • Addition of Hotjar code to your site may reduce site speed
  • Unable to sort and filter results

 Goto Hotjar: https://www.hotjar.com/ 

11. ClickMeeting

ClickMeeting is a browser-based webinar and video conferencing solution. It is suitable for organizations of any size, from one-person firms to multinational enterprises. 

Pros of using ClickMeeting:

  • Easy to use- no installation is required
  • The software works on all browsers and devices
  • The solution covers the entire webinar process from preparation to presentation, and from interaction to follow-up.
  • Provides free trial

Pricing for ClickMeeting starts from $25.00 per month.

Cons of using ClickMeeting:

  • A limited number of video participants
  • A bit expensive for a software that only provides webinar and video conferencing

Goto Clickmeeting: https://clickmeeting.com/ 

12. SurveyMonkey

SurveyMonkey is well known as an online survey tool. It is used by 98% of companies of the Fortune 500 and used in over 35,000 organizations.

SurveyMonkey is well designed, pretty easy to use, and allows you to embed surveys.

This popular survey tool has a free version. In the free version, you will get 10 questions, 100 respondents, 15 question types, templates, and theme customization.

Paid versions start from $25.00 per month with more questions, respondents, and question types.

The only problem with SurveyMonkey is that you cannot export the data.

Goto Survey Monkey: https://www.surveymonkey.com/ 

13. LinkStorm

LinkStorm

LinkStorm is a new SEO tool for internal link optimization. It scans your site for relevant links between your pages you may have missed. Improving the internal linking of your site is a sure way to increase not only your ranking but also users time on site. Contrary to backlinks, you have total control on your internal linking so it’s easy to implement.


pros:

  • free tool
  • easy to implement
  • often overlooked SEO task


cons:

  • limited to 100 pages
  • full-fledged tool not yet here

Why does Inbound marketing require great tools?

To be successful in inbound marketing, you need to convert qualified leads into satisfied customers that will want to be with you for a long time.

To really be good at converting customers into loyal followers, you need to perform a lot of things- create content, manage social media, work in search marketing, excel at email marketing, and lead your marketing team. At the same time, you need to monitor and track your progress. Therefore, you need tools to streamline all your inbound marketing efforts.

That being said, inbound marketing tools for 2021 will be nothing if you have a bad strategy. So, create an inbound marketing strategy first and then work with all the great tools out there for success.

And if you need help with creating a strategy that converts – feel free to schedule a call with us.

ShareTweetShare

Related Posts

u-rock-my-world
Digital Marketing

How Regex Works on Google Search Console: Everything You Need To Know

As if Google would update our beloved Google Search Console without telling us… Nah, they wouldn’t do that, would they?...

Digital Marketing

The Ultimate Schema Markup Guide for WordPress Sites

When building a website, it is best to give people and search engines plenty of information about it. Where people...

Digital Marketing

Why Google Hates Affiliate Sites and How to Grow Organically as an Affiliate Site

There’s a lot of misinformation online about Google’s treatment of affiliate websites, and the most popular methods to grow organically...

Digital Marketing

Google News Performance Report – What it is and How Your Site Can Benefit From it

Google News is a news aggregator powered by Google's search engine. The service compiles articles from publishers and other websites...

Next Post
make ecommerce website with Ecwid

Learn How To Easily Build An eCommerce Website with Ecwid

Make an Extra $100 a Week Online

How to Make an Extra $100 a Week Online in 2021 - Starter Tips & Tricks

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Recent Articles

Sellzone Review

Sellzone Review 2021- An Amazon Tool That Even a Toddler Can Run

u-rock-my-world

How Regex Works on Google Search Console: Everything You Need To Know

The Ultimate Schema Markup Guide for WordPress Sites

Copyright © 2020 Market Me Good

Navigate Site

  • About Us
  • Write For Us
  • Best Online Bank Reviews
  • Best Digital Marketing Tools
  • Entrepreneurship Course (Latvian)
  • Digital Marketing Course (Latvian)
  • SEO Course (Latvian)

Follow Us

No Result
View All Result
  • Home
  • Services
    • Inbound Marketing Services
    • Blockchain Marketing Services
  • SEO Tools
    • Free SEO Tools
    • Local Business Schema Generator
    • High DA Backlink Generator
  • Popular Articles
    • Inspirational Quotes
    • Amazon Tool Reviews
      • Jungle Scout Review
      • IO Scout Review
      • Helium 10 vs Jungle Scout
      • AmazeOwl vs Jungle Scout
      • Jungle Scout vs Viral Launch
    • Finance Articles
      • Payoneer vs TransferWise Review
      • Revolut Alternatives
      • Skrill Review
      • Celsius Review
      • Bitcoin Return Calculator
    • E-commerce Articles
      • Shopify Lite vs Shopify Basic Review
      • Commerce HQ vs Shopify Review
      • Clickfunnels vs Builderall Review
    • Useful Guides
      • How to Make $50 a Day
      • How to Make $100 a Week
  • About Us
  • Contact Us
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.